Perino by Woolyarns has engineered a custom yarn blend for Nooan Socks, a New Zealand sock company, who were wanting to create a line of New Zealand made socks that were warm, soft and came in bright and vibrant colours – allowing them to stand out in the market.
When Daisy, the creative force behind Nooan Socks, purchased a pair of Brushtail possum down socks several years ago she was amazed by the superior warmth and softness the addition of Brushtail possum down provided and decided to develop her own line of little luxuries. Not impressed with the dull colours available in possum blend socks at the time, Daisy contacted Perino by Woolyarns for a solution.
In working with Perino by Woolyarns, Nooan Socks were able to select from the beautiful colour palette inspired by international fashion trend forecasters that is featured in the Perino by Woolyarns range, as well as adding customized colours created especially for Nooan Socks by the onsite dyehouse facilities at Woolyarns.
Nooan Socks prefer to use yarns from Perino by Woolyarns because they can customize the yarn blend and count to suit their products. The custom yarn blend developed for Nooan Socks uses sustainable natural fibre ZQ certified merino and Brushtail possum down for a warmer and softer yarn, with the addition of a small amount of nylon – creating a more robust and durable sock yarn.
By working with Perino by Woolyarns, as well as a New Zealand knitting manufacturer, Nooan Socks have a lower carbon footprint than many competitors in the market. The inclusion of Brushtail possum down yarns in these socks not only adds superior warmth and softness to the socks, but also contributes to the conservation of New Zealand’s natural flora and fauna.
Nooan Socks custom yarn blend, count and colours have created a beautiful line of socks that have seen success in both the local New Zealand market, as well as the Shanghai and wider Chinese markets. When asked about her experience working with Perino by Woolyarns Daisy said “Woolyarns is truly customer-centric. When we wanted to improve the durability of possum yarn while still keeping its warmth and softness, Woolyarns quickly came up with solutions to meet our requirements. If this is what they can do for a newly emerging brand, I can only imagine what they can do for established ones!”
Perino by Woolyarns is an innovative New Zealand company manufacturing luxury yarns for local and international fashion markets. Creating opulent yarns from natures finest natural fibres and specializing in yarn blends featuring ethically, humanely, and responsibly sourced New Zealand Brushtail possum down, Perino by Woolyarns offer customers complete customization of luxury yarn blends, counts and colour – as well as a specially engineered range of luxury Perino yarns and colours to choose from.
Visit the Perino by Woolyarns website to find out more about Brushtail possum down fibre and to learn how Perino by Woolyarns can create a yarn for your next luxury project.
For further information about Perino yarns contact us.